Category

General

Advertisers Hate Blocking Auto-play Videos | Chrome Updates

Unpleasant Google Chrome Updates for Advertisers   Social media users are undoubtedly happy about these chrome updates. But looking at the other side of the world, where advertisers used to take advantage of this feature, it was quite a blast…. Continue Reading →

Lufthansa Inspired Travelers to Find Home Again in #inspiredby HEIMWEH – Video Campaign Analysis

Heimweh Video Campaign Analysis by Mintrics Today’s campaign analysis is about the successful brand Lufthansa. Exclusive to you by Mintrics‘ online video analytics tool. In order to have a successful marketing video or an advertisement, you have to include certain… Continue Reading →

5 Online Video Marketing Mistakes You’re Doing

Video Marketing Mistakes You Should Avoid  The popularity of online video is going to fly more than before thanks to the new interactive formats starting to gain ground such as VR and 360 videos. However, if you’re just starting with… Continue Reading →

These YouTube Live-stream Updates Take Brands to Another Level

Youtube Livestream Updates Live streaming videos are getting more popular every minute. That’s why many brands have chosen to include this new trend in their visual content marketing strategy. In response, social media sites and digital platforms have upped their… Continue Reading →

Create Affordable Video Marketing Without Sacrificing Quality

Affordable Video Marketing Sometimes you find yourself working with a big-budget client and you start spending lavishly. Getting top-notch equipment, hiring top of the line talent and pulling out all the stops, and this is great. But what about the… Continue Reading →

The New YouTube Redesign Feature is Everything Creators Wanted

YouTube Redesign Feature Youtube surprised us with new updates to its mobile app and desktop versions. With these new updates, the Youtube redesign feature aims to increase functionality and create a consistent visual identity across different devices. The video-sharing giant… Continue Reading →

Online Video Metrics Brands Truly Care About

There’s a major shift in the metrics that agency execs care about. The new direction came about due to the generational gap between advertising agencies executives. One generation saw TV in its golden age while the other has witnessed the… Continue Reading →

How to Create a Compelling Explainer Video With Examples

Explainer Videos Explained Explainer video or overview videos are among the most popular tools for promoting a product. Why? Because they work. They can improve conversion rate by 15-75%, help consumers digest information faster and make it easier for the… Continue Reading →

Top 4 Social Video Analytic Tools Your Brand Needs in 2017

Video is like publicity, It helps brands EVEN when it’s bad. And THAT’S based on data! But Why?   With 500 million video viewers on Facebook/day and Youtube being the second most popular social network in the world: Social video… Continue Reading →

How To Create Videos That Work

Videos bring the highest engagement from your audience. People remember messages from videos much more than visuals, and definitely more than text. They also reach more people than any other type of content. Marketeers believe that videos are 60% more… Continue Reading →

© 2019 Mintrics Blog — Powered by WordPress

Theme by Anders NorenUp ↑